How it Works
Upload Your Product Catalogue and Set Your Budget
When you register for Product Ads you will create a Seller Central account. You can upload your products manually in Seller Central or via FTP using the Product Ads file formats.
We create ads for your products using the information provided in your product file. When you set your budget, your ads will go live!
Shoppers See Your Ads on Amazon.co.uk
Your ads will be targeted to shoppers searching for similar or related items on Amazon.co.uk. Shoppers will see your ads in many places including:
Shoppers Click to Product Pages on Your Website
When shoppers click on an ad for your product, they will click-through to the product page on your website.
You Are Charged a Cost-Per-Click
You only pay when a shopper clicks on your ad and is sent to your website. The amount charged is based on your bid. Your bids are automatically set to the minimum for each bidding category. For optimal ad placement and to ensure that your ads appear over the ads of others, set your bids to the highest amount you are willing to pay for a click.
Shoppers Purchase Products from Your Website
You control the branding and purchase experience on your website. Shoppers who purchase from you directly become a part of your customer base.
Product Ads allows you to reach engaged shoppers on Amazon, acquire new customers, and increase sales.
- For Amazon Product Ads advertisers who register for a new Product Ads account, Amazon Services Europe S.a.r.l will apply a credit of £50 to that advertiser's Amazon Product Ads account.
Any unused credit will expire on the last day of the following calendar quarter. For example, if an advertiser registers an account between 1/1/13 and 31/3/13, unused credits will expire on 30/6/13. - Advertisers must provide a valid credit card number on their account to receive the promotional credit.
- Advertisers must register and maintain an Amazon Product Ads account in good standing with Amazon.
- Advertisers are subject to the terms of the Amazon Services Europe Business Solutions Agreement.
- This offer is not for resale and is not redeemable for cash.
- This offer is void in the event of fraud, mistake, or any failure to satisfy any terms of the offer.
- Amazon Services Europe S.a.r.l reserves the right, in its sole discretion, to terminate or modify this offer at any time.
