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Start selling your products on Amazon now and
reach millions of customers

  • Sell products on 5 European marketplaces
  • Take advantage of Fulfilment by Amazon
  • 3 months subscription FREE* > See pricing
Learn more

Available Categories

  • Amazon Device Accessories
  • Baby
  • Books
  • Car & Motorbike
  • Computer Accessories
  • Computers
  • Consumer Electronics
  • Cycling
  • DIY & Tools
  • DVD
  • Electronic Accessories
  • Home
  • Kitchen
  • Large Appliances
  • Lawn & Garden
  • Luggage
  • Music
  • Musical Instruments & DJ
  • Office Products
  • Pet Supplies
  • Shoes
  • Software
  • Sports & Outdoors
  • Toys & Games*
  • Tyres
  • Video
  • Video Games
  • Video Games Consoles
*There are restrictions for selling Toys & Games during the Christmas season (November - January). (Learn more)

Available Categories

  • Amazon Device Accessories
  • Baby
  • Books
  • Car & Motorbike
  • Computers
  • Consumer Electronics
  • Cycling
  • DIY & Tools
  • DVD
  • Home
  • Kitchen
  • Large Appliances
  • Lawn & Garden
  • Luggage
  • Music
  • Musical Instruments & DJ
  • Office Products
  • Pet Supplies
  • Shoes
  • Software
  • Sports & Outdoors
  • Toys & Games
  • Tyres
  • Video
  • Video Games
  • Video Games Consoles
Categories requiring approval*
  • Beauty
  • Clothing
  • Computer Accessories
  • Electronics Accessories
  • Grocery
  • Jewellery
  • Watches
  • Health & Personal Care
*Some categories require approval before selling on Amazon.co.uk. Contact Seller Support in your Seller Central account to request approval.

Benefits of the Individual Selling Plan

  • You plan to only sell a few items occasionally (fewer than 35 items per month)
  • You only want to pay fees when you sell (no monthly subscription fee)
  • You don’t intend to sell in any of the following categories (reserved to the Professional Selling Plan): Beauty, Clothing, Grocery, Jewellery, Watches, Health & Personal Care, Personal Care Appliances
  • £0.75 + per-item seller fees (VAT-exclusive)
Register for the Individual Selling Plan

Pricing Summary1 pricing is category dependent

Per-Item Fees for each product sold on amazon.co.uk £0.75
For Books, Music & Video
Referral Fee 15%
+ Variable Closing Fee from £0.14 to £1.322
For All Other Categories
Referral Fee From 7% to 45%
Or minimum Referral Fee of £0.40
See Pricing details
Check this box, if you want to sell your products on all five Amazon European marketplaces (amazon.co.uk, amazon.de, amazon.fr, amazon.it and amazon.es) and get access to millions of additional buyers. You can sell on all these marketplaces without additional subscription fees. After registration, you only need to create listings in your home marketplace and eligible listings will automatically be re-created in the remaining four marketplaces via our “Build international listings” tool. Please read up all the details on international selling here. We will also email them to you once you register.
If you do not check the "Sell on 5 European marketplaces" box now, you can still start selling internationally at any time.

As a Seller on Amazon.co.uk,
you can sell in the following categories:

  • Amazon Device Accessories
  • Baby
  • Books
  • Car & Motorbike
  • Computers
  • Consumer Electronics
  • Cycling
  • DIY & Tools
  • DVD
  • Home
  • Kitchen
  • Large Appliances
  • Lawn & Garden
  • Luggage
  • Music
  • Musical Instruments & DJ
  • Office Products
  • Pet Supplies
  • Shoes
  • Software
  • Sports & Outdoors
  • Toys & Games
  • Tyres
  • Video
  • Video Games
  • Video Games Consoles
Categories requiring approval*
  • Beauty
  • Clothing
  • Computer Accessories
  • Electronics Accessories
  • Grocery
  • Jewellery
  • Watches
  • Health & Personal Care
*Some categories require approval before selling on Amazon.co.uk. Contact Seller Support in your Seller Central account to request approval.
information
Only want to sell occasionally?
Learn more about the basic account

Need help in choosing the right plan?

  • Do you want to sell in any of the following categories?
    Beauty, Clothing, Electronics Accessories, Grocery, Jewellery, Watches, Health & Personal Care, Personal Care Appliances
  • Do you have few products that you don't need anymore and want to sell?
  • Would you like to view business reports?
  • Would you like to access tools that help you automate your tasks?

Your best option for Selling on Amazon is Sell a lot PRO

Features & Benefits

When you sell online on Amazon in Europe, your products are easier to find and easier to buy. Tens of millions of people come to Amazon to buy the products they’re looking for, making Amazon one of the most successful internet retailers for buying and selling online. On Amazon, it’s easy for customers to find your products, and you can even benefit from Amazon’s 1-Click purchase, making their buying experience effortless.

Start selling on Amazon today, and you will have instant access to sell your goods online in Europe. Amazon has unified its European marketplaces, allowing you to create and manage product offers in one or more of the following marketplaces: Amazon.co.uk, Amazon.fr, Amazon.de, Amazon.it, and Amazon.es. You control what you sell and where, and you manage your European business from a single Amazon seller account.

Become a seller on Amazon and put Amazon’s eCommerce expertise, product search and payment technology to work for your online business.

Selling online on Amazon is an easy and effective way to reach out to millions of potential buyers. Whether you have to sell a little or sell a lot, Amazon provides you the required tools and experience to sell online successfully.

With Sell on Amazon you will also have access to Fulfilment by Amazon. Fulfilment by Amazon is a pay-per-use logistics solution that will help you increase your sales. Fulfilment by Amazon provides world-class fulfilment resources, access to Amazon Prime customers and trusted and acclaimed customer service in local language.

Benefits of selling on Amazon:

  • Your products are easier to find and buy on Amazon
  • Convenient, trusted shopping experience for customers
  • Security and fraud protection for you & your customers
  • Access to Fulfilment by Amazon
  • Sell your products on all 5 Amazon Marketplaces
  • Expose your brand to millions of Amazon shoppers
  • No product listing fees**
  • Promote the products you sell on Amazon through keyword targeted ads with Amazon Sponsored Products