External Tax Services Promotion

Take advantage of the expertise of our Preferred Tax Services Providers

We want to empower our selling partners to keep growing their business across Europe by making it easier for them to be compliant with VAT requirements.
Amazon tax services providers
This promotion allows eligible sellers to work with one of our preferred tax services providers to get VAT registered and benefit from one year of tax filings.

We will pay the net cost of VAT registration and one year of tax filings for your business in up to 7 EU countries (United Kingdom, Germany, France, Italy, Spain, Poland and the Czech Republic).

To learn more about the External Tax Services Promotion, click here for FAQs and to understand how you can apply for eligibility if you have not already been invited to participate.

What do sellers think about the promotion?

Alex Bell | Founder & MD of TOOLZILLA
"Amazon’s external VAT promotion gives you the option of working with professional tax advisors. We have found our tax advisor to be highly competent and efficient. Furthermore, our tax advisor offer an unlimited number of consultancy hours, which ensures all of our questions are answered without any additional cost.
Being registered for VAT in the key EU countries not only enables us to develop a foundation for long-term growth, but also permits us to participate in programs, such as Pan-EU FBA, which reduces our delivery times throughout Europe, while simultaneously minimising logistic costs.
For our business, and I’m sure for many others, Pan-EU FBA is very attractive. We found Amazon’s external VAT promotion to be a great opportunity to take advantage of the benefits of Pan-EU FBA without facing the upfront cost of VAT registration.
"

Alex Bell | Founder & MD of TOOLZILLA

Step 1

Step 1 - Check your eligibility
Check your eligibility
Click here and enter your merchant token. You can find your merchant token here. If you are eligible for this promotion, you will be able to progress to selecting your tax services provider. If you are not eligible, you will be able to submit an eligibility request.

Step 2

Step 2 - Fill out the Contact Request Form
Select the tax services providers of your choice among the list of tax services providers available in your country and provide your contact details. We will transfer your contact details to the tax services providers you have selected.

Step 3

Step 3 - Receive quotations from your selected tax services providers
Receive quotations from your selected tax services providers
Receive quotations from your selected tax services providers. The tax services providers you have selected will get back to you and present their offer, including the package covered by this promotion and the additional tax services you can incur at an additional cost.

Step 4

Step 4 - Sign up to receive VAT registration and one year of tax filings in up to 7 EU countries
Sign up to receive VAT registration and one year of tax filings in up to 7 EU countries
Once you have made your decision on which external tax services provider you want to proceed with, you will be able to sign up for the package you wish to receive, including VAT registration and one year of tax filings in up to 7 EU countries (United Kingdom, Germany, France, Italy, Spain, Poland and the Czech Republic).

Step 5

Step 5 - Provide your tax services provider with all the required documentation
Provide your tax services provider with all the required documentation
The tax services provider will guide you through the VAT registration process in all the countries you have signed up to. You will need to provide the documents required by your tax services provider to proceed with the registration.

Step 6

Step 6 - Amazon will credit your seller account for the tax services provider payment
Amazon will credit your seller account for the tax services provider payment
Once the tax services provider has received the first VAT Registration number, they will send you an invoice with Amazon in copy. We will then credit your seller account for the promotional amount granted so that you can use that amount to pay the tax services provider.
...upload your VAT Registration numbers in Seller Central and you are good to go!
Once you receive the VAT Registration numbers, upload them in the VAT numbers section in Seller Central and check that they are correctly verified. From that moment on, your tax services provider will work with you to maintain your VAT compliance in the countries you selected.
Still unsure whether you need to register for VAT in Europe?