Sell on Amazon - FAQs -

“I started selling on Amazon in 2011. My business has grown ten times since then.”

Ryan Spahr, SupplyTiger
£25 (excl. VAT) per month.

Frequently Asked Questions

What is Selling on Amazon?
Signing up for the monthly no-commitment plan allows sellers to reach tens of millions of shoppers on and online in Europe. The monthly selling plan includes incredible benefits to help those just starting out and those looking to grow their business.
What products can I sell on
You can sell items in any Amazon category, which could include: Automotive, Baby, Books, Business, Industry & Science, Electronics, Home, Home Improvement, Kitchen, Lawn & Garden, Luggage, Amazon Device Accessories, Musical Instruments, Office Products, PC, Shoes, Software, Sports, Toys & Games*, Video, DVD, Video Games, Beauty, Clothing, Electronics Accessories, Grocery, Jewellery, Watches, Beer, Wine & Spirits, Health & Personal Care, and Personal Care Appliances.

*There are restrictions for selling Toys & Games during the Christmas season.
What type of products can't I sell on
You can’t sell illegal products, products that are illegally marketed, or products prohibited by Amazon policy. These include prescription medication, illegal drugs, guns, ammunition, and tobacco. For more information, click here.
What do I need to register as a seller on
In order to register, you will need to provide the following information: Credit cardTelephone numberBank account informationBusiness information E-mail address
What do I need to list my products on
You can use our Web-based interface or our bulk listing tools to list your products. The procedure and information required will vary depending on whether your products are already in the catalogue. Learn more on managing your inventory or adding one product at a time on Amazon.
How much does it cost to sell on
It costs £25.00 per month excluding VAT, plus a fee on each product that is sold. The fee varies across categories. (Click here to learn more about the pricing).
When do I start getting charged the monthly subscription fee?
Your subscription begins as soon as you complete the registration process. Accordingly, your first monthly subscription fee will begin at that time.
Can I cancel my subscription?
Yes, you can cancel your subscription at any time. Simply contact us through your seller account. There is no long-term commitment required to sign up.
How do I manage orders?
You have two options for managing your orders. You can use the Web-based interface (Seller Central) or you can download the daily order report, a tab-delimited file that provides a summary of the orders you received, and includes customer and shipping information so you can fulfil those orders.
How do I get paid?
Amazon first settles your account 14 days after you register. Subsequently, the payment process repeats every 14 days. It normally takes five business days from the payment date until the money is available in your bank account.
For a payment to take place:Must have a positive or zero “Selling on Amazon” account balance. Referral Fees, Variable Closing Fees, customer refunds, customer claims, or charge backs, if any, can affect your balance.Entered a bank account in your seller account.
Do you offer fraud protection?
Yes. Amazon’s payment fraud protection helps you eliminate fraudulent orders on your products.
What is the A-to-Z Guarantee programme?
The A-to-Z Guarantee is designed to handle situations where a customer either never received a product or received a product that is materially different from what was ordered or expected. We ask customers to first contact the seller when they have a problem. If the seller fails to resolve the problem, the customer can file an A-to-Z claim. When receives the claim, we send the seller an automated email detailing the claim which requests a response with basic information about the order and the fulfilment process. will then determine how the claim will be settled which may include reimbursement of the order to the customer, at the seller’s expense.
Can customers leave feedback and why is customer feedback important?
Yes customers can leave feedback. Maintaining a high feedback rating is a critical factor for success on’s the best way for shoppers to identify you as a trustworthy seller. Your rating appears on the Offer Listing Page and is one of the first things that customers see.Customers are more likely to purchase products from sellers with higher ratings.Your feedback rating is a key metric used by to measure your performance.
Can I offer gift wrap and gift messaging services to my customers on
Yes, for sales in categories other than Books, Video and DVDs. Our Gift Messaging service allows customers to write gift messages for individual items or for entire orders, and our Gift Wrap service allows customers to select and pay for gift-wrapping for each item in their order. As an Amazon Services seller, you can make either or both of those services available to buyers of your items.
Can I talk to someone about Selling on Amazon?
If you are not currently selling on and want to learn more, you can Contact us. Our business development team will respond within two working days.

Start selling on Amazon

£25 (excl. VAT) per month.