Sell on Amazon Basic plan

Start selling
Start selling with no monthly fee, but per item fee.

Pricing & Plans

We offer two ways to Sell on Amazon: Basic (sell a little) and Pro (sell a lot). Each plan is designed to meet the unique needs of our sellers.
Recommended plan
Basic Sell a little
PROFESSIONAL Sell a lot
Designed for sellers who plan on selling
Fewer than 35 items per month
More than 35 items per month
Key plan benefits
Pay only when you sell something
Best value for volume sales
Monthly Subscription Fee
None
£25 (excl. VAT)
Selling Fees
£0.75 (per item sold) + additional fees*
additional fees*
*For detailed fees reference: Seller Central Fee Schedule
Basic account
Professional account

Basic Plan Benefits

"Pay as you go" payment
flexibility

Benefit from a “pay as you go” pricing plan. There is no monthly commitment, fees will only be charged when you make a sale.

An easy selling process with dedicated support

Amazon helps you optimise your sales by putting its e-commerce website as well as tools and additional options at your disposal.

Reach millions of Amazon customers

Your items become easier to find and easier to buy. Tens of millions of people come to Amazon to buy the products they are looking for.

A secure & trusted marketplace and selling experience

Become a seller and put Amazon’s e-commerce expertise, product search and payment technology to work for your business.

How to sell online on Amazon

Selling online on Amazon is an easy and effective way to reach millions of potential buyers. Whether you have to sell a little or sell a lot, Amazon provides you the required tools and experience to sell online successfully. To sell on Amazon is a simple 5 step process. Read more about the features & benefits of selling online on Amazon.
1.
Register your seller account
Create your account on Seller Central, the Web interface where you will also manage your selling account.

Your registration is free of charge*, fees are only applied when an item is sold. To register, you will need:

1. Your credit or debit card
2. Your phone number
3. Your personal details
4. Your bank account details
2.
Upload your listings
Display your items for sale on Amazon. To list your items for sale, simply match against products already available for sale on Amazon (e.g. matching the bar code, or product name), or create a new product listing if your item is not already available for sale.
What can you sell?
Selling on the Amazon marketplace means having the opportunity to sell many kinds of products, whether they are new or used, across a wide variety of categories: Automotive & Industrial, Books-Music- Video, Electronics, Home & Garden, Tools, Sports, Travel & Outdoors, Toys-Kids-Baby.
3.
Customers see and buy your products
By listing your products on Amazon, you can reach millions of potential customers every day for your products. Moreover, if you convert your listings to be Fulfilled by Amazon, they become eligible for Prime and in many cases fast, free delivery options, thereby increasing their visibility. FBA also helps your products compete for the Buy Box more effectively.

See how FBA can help increase your sales ›
4.
Deliver your products to the customer
When an order has been placed for one of your products, Amazon notifies you by email as well as in your Seller Central dashboard. You can let "Fulfilment by Amazon" take care of storage, picking, packing and shipping or you can deliver your products to the customers yourself.
5.
Receive your payment
Payment for the balance of your orders (net of Amazon Seller fees) is deposited into your bank account, and you receive notification by e-mail that your payment has been sent.

Grow your business

Let Amazon help you do the heavy lifting for your business. Benefit from additional services specifically designed to help you with fulfilment, storage, advertising, and more.
Fulfilment by Amazon
Earn the Prime badge by letting Amazon store, pick, pack, and ship your products EU-wide to the end customer at Amazon-speed.

Advertise on Amazon

Our advertising solutions let you reach and engage shoppers at every stage of their journey—from awareness to purchase and beyond.

Amazon Handmade

Amazon Handmade is a store within Amazon.co.uk where Artisans sell their handcrafted goods. Apply to join our community and reach millions of Amazon customers worldwide.
Start selling
Start selling with no monthly fee, but per item fee.
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Marketplace

This fee calculator gives you an overview of the average fee charges as well as possible revenues when selling on Amazon.co.uk. In order to get an overview of the fees for other European marketplaces, please refer to the Seller Central Fee Schedule.
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Account types

We offer two ways to Sell on Amazon: Basic (sell a little) and Pro (sell a lot). Each plan is designed to meet the unique needs of our sellers.

When you choose Basic account, you have maximum flexibility to sell when and if you want without any commitment. Pricing for this account consists of three different fees, charged on a per-item basis when the item is bought: per-item fee, referral and closing fee.

When you choose Pro account, you enjoy maximum value if you sell in volumes above 34 items per month. It’s ideal if you’re selling regularly online, and want to take advantage of the additional Sell a Lot benefits like Sponsored Products. This account type consists of a monthly subscription, referral and closing fees.

This fee calculator provides the fees for Pro selling account only. Please refer to the Seller Central Fee Schedule in order to get an overview of the Basic account fees.
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Product category

As a Seller on Amazon.co.uk you can sell products in more than 30 categories. Please choose the appropriate category of your product from the dropdown values. Please note that if the category is not listed separately, it is probably in the 'Everything else' field. Please note that some categories require approval before selling on Amazon.co.uk. Contact Seller Support in your Seller Central account to request approval.
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Number of items

Please type in the volume of items you would like to sell in the previously selected category. Please note that if you sell in volumes above 34 items per month it is better value to register for the Pro account.
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Price per item

Please set the price you would like to sell each item for.
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Total shipping credit

Default shipping credit is set to £ 4 for the example calculation only. Settings can be modified later in your Seller Account. Please refer to the Seller Central Fee Schedule in order to get a detailed overview of the shipping charges.
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Amount paid by customer

The amount paid by customer is the price you set per item plus your selected/set shipping costs, multiplied by the volume of items.
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Referral fee

For all the products, we deduct the applicable referral fee percentage calculated on the total sales price (the total amount paid by the buyer including the item price and any shipping or gift wrap charges). Sellers pay a referral fee on each item sold. Referral fees vary by category.
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Closing fee

This fee depends on the category the item belongs to and the destination of the order.
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Total Amazon fees

Total Amazon fees include:
• Basic account type: per-item, referral and closing fees.
• Pro account type: monthly subscription, referral and closing fees.

This fee calculator provides the fees for Pro selling account only. Please refer to the Seller Central Fee Schedule in order to get an overview of the Basic account fees.
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Total amount credited to your account

Total amount credited to your account is the item price x volume of items, minus total shipping credit and Amazon fees.
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Create Your International Listings

Check this box, if you want to sell your products on all five Amazon European marketplaces (Amazon.co.uk, Amazon.de, Amazon.fr, Amazon.it and Amazon.es) and get access to millions of additional buyers. You can sell on all these marketplaces without additional subscription fees. After registration, you only need to create listings in your home marketplace and eligible listings will automatically be re-created in the remaining four marketplaces via our “Build international listings” tool. Please read up all the details on international selling here. We will also email them to you once you register.

If you do not check the "Sell on European marketplaces" box now, you can still start selling internationally at any time.

Please note that due the introduction of a customs border between the UK and the EU, as of January 1, 2021, Amazon is unable to fulfill FBA orders across the border between the UK and EU. To sell with FBA in both the UK and EU, you will need to send inventory to fulfilment centers in the UK and EU. Click here to learn more (login required).
Start selling
Just have a few items to sell? Sign up to become an individual seller ›
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Select Your Marketplace

Asia

India
Japan
China
Korea
Thailand
Singapore
United Arab Emirates

Europe

Germany
Spain
France
Italy
United Kingdom

North America

United States of America
Canada
Mexico

South America

Brazil

Oceania

Australia