Qualify for Seller
Fulfilled Prime and
complete the trial period
Store inventory in
your own warehouse
Process your orders and
buy shipping labels from
Pick, pack and ship your
orders same day.
Seller Fulfilled Prime carriers
collect and deliver orders in
one day to customers.
What products are best for Seller Fulfilled Prime?
Seller Fulfilled Prime is ideal for a wide range of products and is particularly suitable for:
Products with seasonal or unpredictable demand
Items with variations
Inventory that requires special handling or preparation
What are the requirements for Seller Fulfilled Prime?
Offer Premium Shipping Options
Ship over 99% of your orders on time
Have an order cancellation rate of less than 1%
Purchase shipping labels through the Buy Delivery Services or the Amazon Shipping website
Deliver orders with our supported Seller Fulfilled Prime carriers
Seller must agree to the Amazon Returns Policy
Allow for all customer service enquiries to be dealt with by Amazon
What is the trial period?
Before enrolling in Seller Fulfilled Prime, you must complete a trial period to show that you are able to meet the requirements for Prime fulfilment excellence and customer satisfaction. The Prime badge will not be displayed on items enrolled in Seller Fulfilled Prime during the trial period. Once you successfully complete the trial period, you will automatically be enrolled in Seller Fulfilled Prime and your enrolled ASINs will display the Prime badge to customers.
There are currently two ways to complete the trial period:
Either ship 50 eligible Prime trial orders with 100% on time delivery,
or Ship 100 eligible Prime trial orders with 99% on time delivery.
The trial period lasts between 5 and 90 days depending on when you satisfy the performance requirements. If you do not meet the above requirements within 90 days, the trial period will reset automatically and you can try again.
What is the cost of Seller Fulfilled Prime?
The cost of Seller Fulfilled Prime consists of the transportation fee of approved carriers and the marketplace fees of Amazon.co.uk. To learn more and find your rates, please register your interest and a member of our team will be in touch with you soon.
Seller Fulfilled Prime Summary
High value / Slow-moving / Breakable / Personalised / Seasonal